Portrait and brand imagery in pink and black projected onto a facade – MAGNUM PINK BLACK, MuseumsQuartier, Vienna, Austria

MAGNUM PINK BLACK

MuseumsQuartier · Vienna · AT

For the launch of Langnese’s Magnum Pink Black ice creams, Ellen von Unwerth photographed actress Josefine Preuß in Pink & Black moments. The accompanying photo campaign formed the basis of our projection mapping for the exclusive Magnum Pink & Light Gallery in Vienna.

Pink light filled the setting, with the 100 selected photographs from the PR campaign projected onto the building.

Credits

Magnum Pink/Black – Digitale Großbildprojektion – MQ Wien

Production & Tech: MODULUX

Agency: SINCE TODAY WERBE GMBH

Client: Langnese

Realised by Johannes Menneweger with his former company Lichttapete.

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